School of Management


Research Staff

    Higher Education

    BSc Mathematics and Statistics, 1965, University of St. Andrews
    PhD Statistics and Computer Science, 1970, University of St. Andrews
    Post-Doctoral Research Fellowship, 1971-78, University College London

    Professional Qualifications

    President, British Classification Society, 2010
    Fellow 1973, CStat 1993, Royal Statistical Society (Vice President 1986-89)
    Member 1971, Fellow 1975, CEng 1989, CITB 2004, British Computer Society
    Fellow 1987, Royal Society of Arts
    Member 1993, Institute of Directors
    Keeper of the Quaich, 2006

    Professional Appointments

    2012-present, Associate, University of Edinburgh Business School
    1998-present, Honorary Research Fellow, School of Management, University of St. Andrews
    1995-present, Director, Clustan Ltd, Edinburgh
    1975-95, Director of  Statistics and Assistant Secretary, The Scottish Office
    1970-75, Statistician, H M Treasury (formerly Civil Service Department)
    1965-70, Senior Programmer, Computing Laboratory, University of St. Andrews

    Research Interests

      • Market segmentation, brand design and customer relationship management.
      • Classification in the social and biological sciences, data mining.
      • Conjoint survey analysis (with management consultants).
      • Genome research and genetic data analysis.
      • Market analysis and research in the Scotch Whisky Industry.

    Whisky Classified: Choosing Single Malts by FlavourBooks

    Wishart D, Whisky Classified: Choosing Single Malts by Flavour, Pavilion Books, London, 2012, 272 pages, third edition.

    Wishart, D, Whisky Leksykon Smakosza Kilka tygodni temu, nak¥adem wydawnictwa RM, 2011, 240 pages, Polish edition.

    Wishart, D, Clasificados de Whisky Elegir Solo Maltas por Sabor, 4shared.com, 2011, 240 pages, Portuguese edition.

    Wishart D, The Heritage of Scotch Whisky: From Monks to Surgeon Barbers, in Whiskey and Philosophy: A Small Batch Of Spirited Ideas, Wiley, 2010, eds Allhoff, F, and Adams, M P, 57-71.

    Wishart, D, Whisky Geclassificeerd: Single malts kiezen op smaak, Spectrum Books, The Netherlands, 2006, 240 pages, second Dutch edition.

    Wishart, D, Viskit: valitse mallasviski maun ja tuoksun perusteella, Readme.fi, Helsinki, 2006, 240 pages, Finnish edition.

    Wishart, D, Il gusto del whisky: Riconoscere i grandi single malt, Edizioni Bolis, Azzano San Paolo, 2006, 240 pages, Italian edition.

    Wishart, D, Single Malt Whiskyguide, Gyldendalske Boghandel, København, 2006, 240 pages, second Danish edition.

    Wishart, D, Whisky Analyst: Computer System to Record, Profile, Compare and Classify Single Malt Whiskies using Whisky Classified , Clustan Ltd, Edinburgh, 2006, CD-ROM.

    Wishart, D, Single Malt Whisky: Välj Whisky Efter Smak och Doft, Prisma Books, Stockholm, 2006, 224 pages, Swedish edition.

    Wishart, D, Whisky Classified: Choosing Single Malts by Flavour, Edition Olms AG, Hombrechtikon Switzerland, 2004, 224 pages, Englisch edition.

    Wishart, D, Single Malt Whiskyguide, Gyldendalske Boghandel, København, 2004, 224 pages, Danish edition.

    Wishart, D, Single Malt Whisky: Kiezen op Smaak, Gall & Gall, The Netherlands, 2003, 224 pages, Dutch edition.

    Wishart, D, Whisky Geclassificeerd: Single malts kiezen op smaak, Spectrum Books, The Netherlands, 2003, 224 pages, Dutch edition.

    Wishart, D, Whisky Classified: Choosing Single Malts by Flavour , Pavilion Books, London, 2002, 224 pages.

    Wishart D, FocalPoint Clustering User Guide, Clustan Ltd, Edinburgh, 2000, 32 pages.

    Wishart D, ClustanGraphics Primer: A Guide to Cluster Analysis, Clustan Ltd, Edinburgh, 2006, 67 pages, fourth edition.

    Wishart D, Clustan User Manual, University of Edinburgh, 1987, 250  pages.

    Wishart D, Smith A R, et al, Manpower Planning in the Civil Service, Parris, H (Ed), HMSO, 1976, 292 pages.

    Other Publications

    Wishart, D, Falkirk Distillery is een beetje Rosebank, Whisky etc, 2280 WB Rijswijk, The Netherlands, 2011, 2, 28-29.

    Wishart, D, Irish Distillers met Vernieuwde Whiskeys, Whisky etc, 2280 WB Rijswijk, The Netherlands, 2011, 2, 30.

    Wishart, D, The Flavour of Whisky, Significance, Royal Statistical Society, London, UK, 2009, 2 , 240-245.

    Wishart, D, Defining the Scotch in your Glass, Malt Advocate, Emmaus, PA 18049 USA, 2008, 17(3), 58-62.

    Wishart, D, St George and the Dragon, Malt Advocate, Emmaus, PA 18049 USA, 2008, 17(2), 52-54.

    Wishart, D, William Grant of Glenfiddich, Malt Advocate, Emmaus, PA 18049 USA, 2007, 16(2), 52-57.

    Wishart, D, De Sma' Still van The Glenlivet, Whisky etc, 2280 WB Rijswijk, The Netherlands, 2006, 3, 14-18.

    Wishart, D, The Sma' Still of Glenlivet, Malt Advocate, Emmaus, PA 18049 USA, 2006, 15(4), 32-38.

    Wishart, D, k-means Analysis, in: Encylopedia of Statistics in Behavioral Science, Everitt, B S, and Howell, D C (eds), Wiley, Chichester, UK, 2005, 2,1017-1022.

    Wishart, D, Number of Clusters, in: Encylopedia of Statistics in Behavioral Science, Everitt, B S, and Howell, D C (eds), Wiley, Chichester, UK, 2005, 3 ,1442-1446.

    Wishart D, k-Means Clustering with Outlier Detection, Mixed Variables and Missing Values, in Exploratory Data Analysis in Empirical Research, Schwaiger, M, and Opitz, O (eds), Springer , 2001, 215-226..

    Wishart D, Classification of single malt whiskies, in: Data Analysis, Classification, and Related Methods, Kiers, H A L, Rasson, J –P, Groenen, P J F, and Schader, M (eds), Springer, 2000, 89-94.

    Wishart D, Clustering  methods for large data problems, ISI '99: 52nd Conference of the  International Statistical Institute, "Statistical aspects of data mining  and knowledge discovery in databases", Bulletin of the International Statistical Institute, 1999, 52 (1), 437-440.

    Wishart D, ClustanGraphics3: Interactive graphics for cluster analysis, Studies in Classification, Data Analysis and Knowledge Organization, Gaul W and Locarek-Junge H (Eds), Springer, 1999, 268-275.

    Wishart D, Efficient hierarchical cluster analysis for data mining and  knowledge discovery, Computing Science and Statistics, 1999, 30,  257-263.

    Wishart D, Classifying single malt whiskies and other business applications  of cluster analysis, PADD '98 Conference on Knowledge Discovery and Data  Mining, Westminster, London, 1998.

    Wishart D, ClustanGraphics: Exploiting the graphical user interface of  Windows 95, Biometric Society 50th Anniversary Conference, Edinburgh, 1998.

    Wishart D, Classifying single malt whiskies using cluster analysis, Scotch Malt Whisky Society Newsletter, MacLean C (Review), Edinburgh,  1998.  Also presented at British Classification Society, Edinburgh, 1998,  and at seminars at the Universities of St. Andrews, Edinburgh and Napier, 1999.

    Wishart D, ClustanGraphics: Interactive graphics for cluster analysis, Computing Science and Statistics, 1998, 29(2), 48-51.

    Wishart D, Exploiting the graphical user interface in statistical software:  the next generation, Interface '98, University of Minnesota.

    Dr Wishart has also published papers in Social Trends, Computer Journal, Personnel Review, Biometrics, Nature, Inst. Br. Geographers, Journal of  Ecology, Classification as a Tool of Research, Classification and Related  Methods of Data Analysis, Computer Studies in the Humanities and Verbal  Behavior, Investigacion Pesquera, Fortschritte der Statistik-Software,  Regionalisierungs-Verfahren, Sonderdruck aus Regionalisierungsverfahren,  Computerunterstützte ärztliche Diagnostik, Statistical News, COMPSTAT  (Editor), Computational Statistics Quarterly (Editor), Scottish Abstract of  Statistics (Editor), Scottish Office Statistical Bulletins (Editor).

    Software Publications

    Clustan, 1969-present
    ClustanGraphics, 1997-present
    Manplan Package, 1975
    Maple Language, 1976

    Other Interests

    1984-present, Member, Murrayfield Golf Club, Edinburgh
    1990-present, Chairman, Wishart  Society, Historical and Genealogical Research