Skills to excel in a new world
Explore the impact of global trends on marketing, management, and responsible enterprise. You will study consumer behaviour, marketing research, and strategic value creation.
- Gain a deep understanding of the role of marketing in organisations and be ready to make exciting career moves
- Develop your critical thinking and research skills
- Learn about international marketing challenges, consumer insights, and stakeholder management
- Enjoy masterclasses from leading marketers in industry and academia
A Business School like no other
The University of St Andrews Business School brings together critical thinkers from academia, the public, private, and third sectors.
You'll join our vibrant, global community, and collaborate with renowned scholars and talented students from around the world.
Help every step of the way
Here at St Andrews, we are committed to attracting the very best students, regardless of financial circumstances.
We offer a range of scholarships and loans, and you may be eligible for our special graduate discount.
Join our international community
Studying at the University of St Andrews means more than just achieving your Masters.
Our graduates become members of our unique international community of alumni. And it's a membership that lasts for life.
You'll develop critical thinking, self-reliance, research skills and other graduate attributes that will enhance your employability.
Elevate your career
Graduates from the Masters in Marketing have taken up roles in a wide variety of organisations in the public and private sector including:
- L'Oreal
- Louis Vuitton
- Freuds
Go your own way
Our Entrepreneurship Centre offers training and start-up support, gives you access to experienced and expert mentors and an investor network, and one-to-one advice to help you realise your commercial potential.