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Roger von Laufenberg

Roger von Laufenberg



2017 – present
PhD candidate
School of Management, University of St Andrews, UK

2013 – 2016
Master of Arts
Institute of Sociology, University of Vienna, Austria
Emphasis on Science and Technology Studies, Surveillance and Urban Sociology
Dissertation: Incorporating Data Protective behaviour

2011 – 2012
Certificate – International Centre for European Education (CIFE), Vienna, Austria
One year course on the different legal, governmental and societal aspects of the European Union

2009 – 2013
Bachelor of Arts
Institute of Sociology, University of Vienna, Austria

Research interests

With my doctoral thesis, I am researching the use of Big data analytics for marketing. My research focus is informed by Science and Technology Studies (STS) and Critical Marketing Studies. Specifically, I am interested in how the transition from traditional market research methods to big data analytics might lead to epistemological changes in the marketing operations and among marketers. As marketing in practice is not a simple, straightforward practice but deeply embedded in organisational, hierarchical and societal structures, a substantial transition towards a more quantitative and technologically sophisticated research method has the potential of profoundly changing marketing practices in organisations. And as such it may also impact the consumers, such as their choices and possibilities.

My research interests include: Surveillance, privacy and data protection in organisations; Surveillance, Technology and Society; Actor-Network Theory.

Research supervisor

Professor Kirstie Ball

Professional development

2015 – 2017
Researcher at the Vienna Centre for Societal Security (VICESSE). Involvement in and leading of national and European research projects on Security, Surveillance, Extremism/Terrorism and Technology.

2013 – 2015
Research assistant at the Institute for the Sociology of Law and Criminology (IRKS). Involvement in national and European research projects on Security, Surveillance, Extremism/Terrorism and Technology.

2013 – 2014
Research assistant at the University of Vienna, Institute of Sociology, in a project on the quality of living in high-rise buildings in Vienna.

Conference presentations

von Laufenberg, R. (2018) "Postulated consumers: Big data in a marketable world" Intellectual Party/Summer Conference 2018, Lancaster University, Lancaster, UK.

von Laufenberg, R. (2018) "Postulated Consumers: Big Data Surveillance between Dataism and Reality." SSN: Surveillance Studies Network, 8th Biennial Conference. Aarhus, Denmark.

von Laufenberg, R. (2018) "Creating Postulated Consumers: Big Data Surveillance between Dataism and Reality." New Lines of (In)Sight: Big Data Surveillance and the Analytically Driven Organization. Big Data Surveillance Research Workshop. University of Stirling, UK.

von Laufenberg, R., Leonhardmair, N. (2015) "Situating insecurity: (De-)radicalisation as organisational problem." (In)Security in a Global Age. Cambridge, UK.

Tzanetakis, M., von Laufenberg, R. (2015) "Aus politischer Überzeugung oder Business for Profit? Drogenhandel im Darknet." Tag der Politikwissenschaft, Salzburg, Austria.

Ostermeier, L., von Laufenberg, R., Leonhardmair, N. (2015). "Criminal Prosecution and Right-wing Extremism." Conference organised by the Green Party at the Austrian parliament, Vienna, Austria.

Peer-reviewed publications

von Laufenberg, R. (2017) "Exercising Access Rights in Luxembourg." In: Norris, C., de Hert, P., L’Hoiry, X., Galetta, A. (eds.) The unaccountable state of surveillance. Springer International Publishing, pp. 219-255. DOI:10.1007/978-3-319-47573-8_9

Tzanetakis, M., von Laufenberg, R. (2016) "Harm Reduction durch anonyme Dorgenmärkte und Diskussionsforen im Internet?" In: akzept e.V., Deutsche AIDS-Hilfe, JES e.V. (eds.) 3. Alternativer Drogen- und Suchtbericht 2016.

Tzanetakis, M., Kamphausen, G., Werse, B., von Laufenberg, R. (2015) "The transparency paradox. Building trust, resolving disputes and optimising logistics on conventional and online drugs markets." The International journal on drug policy, Volume 35, first published online December 2015, published in print September 2016, pp. 58–68. DOI:10.1016/j.drugpo.2015.12.010

Doctoral schools and summer seminars

Fourth CRISP Doctoral Training School 2018, University of St Andrews, St Andrews, Scotland. 18 June – 22 June 2018.

Surveillance Studies Summer Seminar 2017, "Surveillance in the Big Data Era." Queens University, Kingston, ON., Canada. 15 June – 21 June 2017.

Scottish Graduate School of Social Science Summer School 2017, Edinburgh, Scotland. 6 June – 8 June 2017.

Scholarships and grants

Social Sciences and Humanities Research Council of Canada (SSHRC) "Big Data and Surveillance project" PhD Stipend, Fee Waiver and research training support grant (2017 – 2020).


Surveillance Studies Network

European Association for the Study of Science and Technology


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Roger von Laufenberg @Roger_vonL