Masters Degree: MLitt in Managing in the Creative Industries
This pioneering degree is designed around seven intensive modules that cover the knowledge and skills required for working in the creative industries. It incorporates an understanding of the creative process and the relevant social dynamics, and an appreciation of the demands of managing in complex environments and applying business planning, entrepreneurial skills and financial management to meet them. The course is ideal for students with strong interests in the cultural and creative industries who wish to gain increased management knowledge and skills which will help them understand the business side of the creative endeavour.
The course is supported by academics in the School's Institute for Capitalising on Creativity (ICC), who are actively engaged in industry-based research across the broad range of creative industries. The course promotes active learning and relies heavily on you to define and investigate your own areas of research.
For details of the Institute's research and knowledge exchange programmes, please visit www.st-andrews.ac.uk/icc/
Additional Links
Taught Postgraduate FAQs
School of Management Management Leaflet - 2013 Entry (PDF, 1,692 KB)
University of St Andrews Postgraduate Prospectus
Why study at St Andrews?
The distinct characteristics of the cultural and creative industries and their particular managerial and organisational challenges call for a consistent, informed approach to teaching management. Research links with a wide variety of creative and cultural businesses and organisations, and with higher education institutions specialising in art, media and ICT, ensure an equivalence of expertise in both management and creative awareness.
Course aims
The programme aims to help you understand how intellectual, cultural, and social capital can be successfully used to create economic capital. It will provide you not only with an intellectual framework within which to analyse the creative industries, but also a means to better understand your own strengths and weaknesses.
Course structure
2011/2012
Semester One
MN5491 Understanding the Creative Industries (20 credits)
MN5492 The Creative Process (10 credits)
MN5493 Understanding Social Dynamics (10 credits)
MN5490 Understanding Practice and Theory in the Creative Industries (20 credits)
Semester Two
MN5494 Entrepreneurship and Business Planning
MN5495 Managing in Complex Environments
MN5496 Valuing and Evaluation
Semesters One - Three
MN5499 Individual Dissertation
Teaching format
In Semester One, modules MN5491, MN5492 and MN5493 run consecutively for approximately three weeks each as follows:
- Week One: intensive teaching - lectures, seminars, and case studies outlining the main components of each module
- Week Two: individual or team learning - applying first-week themes to specific creative industries
- Week Three: refining understanding - students share experience through reports and peer feedback and contribute to a growing reference resource. Occasional guest speakers further enhance students' knowledge of the sector.
All other modules in Semesters One and Two combine the above features while following a traditional semester-long timetable.
Masters Extra (MX) Programme
In addition to the scheduled classes above, you will have the opportunity to participate in our Masters Extra (MX) Programme, which includes guest lectures from eminent academics and business executives, specific sessions to enhance your career development opportunities and a range of corporate visits.
Entry requirements
The MLitt in Managing in the Creative Industries is a small cohort and entrance to the programme is highly competitive. There are three minimum requirements for admission to the programme; please note that successful candidates typically exceed these.
- Academic excellence in a relevant field: a 2.1 Honours degree (or 80% of all marks or a B+ average) or higher. Relevant degrees include those in any art form, art history, or creative design. Other degrees can be considered, if the candidate also has compensatory work experience in the creative industries (see #3 below).
- Highly effective English skills: Whether or not a native speaker of English, an applicant must be prepared for the demands of the coursework, involving extended reading, research and analysis, and presentation of findings via oral reports and written essays. Active participation in seminar discussions also is an essential element of the programme. The ability to handle these tasks is evidenced by exposure to courses in culture and the arts, English, philosophy and the social sciences. Non-native English speakers also must demonstrate proficiency via IELTS or TOEFL exams. As a minimum, applicants must have an IELTS score of 7.0 (with at least 6.0 in each component) or TOEFL 100.
- Significant work experience in the creative industries: Relevant work experience is considered to be paid or volunteered work in organisations concerned with creativity, creative services and/or intellectual property.
Term details
The programme begins in September and is a 12 month full-time degree.
University of St Andrews Orientation Week: Orientation Week.
How to apply
Apply Online for September 2013.
Student testimonial
Nadim - Beirut
"This Masters degree offers an innovative and vibrant academic curriculum - with a passion point directed towards the management of the creative industries; it allowed the program's modules to be highly interactive driven by group projects and presentations. The program allowed me to understand the organisational and social dynamics of creative environments, as well as their financial and marketing backbones. But most importantly it helped me recognise the complexity and challenges of digitisation within these industries, which helped to build the foundation to my newly acquired job as a Media Executive / Digital Planner for a world renowned media agency."
Fees
2013 entry
Overseas £17,500
Home/EU £8,900
To accept your offer, you will need to pay a deposit of £1500 within 4 weeks of the issue of your offer letter. The deposit will be put toward your tuition fees. In general, this pre-payment is non-refundable; for information on the circumstances where a refund will be made and for full conditions please see http://www.st-andrews.ac.uk/youroffer.
Pay online by credit card.
VISA or MASTERCARD (Not VISA ELECTRON)
Accommodation
Contact
Programme Director:
Dr Dimitrinka Stoyanova
Taught Postgrad Enquiries: pgmanagement@st-andrews.ac.uk