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Dr John Desmond

Honorary Reader

Researcher profile

Email
jd26@st-andrews.ac.uk

 

Biography

Prior to taking up his honorary post with the University of St Andrews School of Management in 2015, John Desmond was Reader in Management with the School. He taught the following modules:

  • MN2001 Management and Society: Marketing
  • MN4224 Consuming Culture
  • MN5406 Consumer Behaviour and Marketing Research.

Research areas

John Desmond is interested in contributing new insights to marketing theory. Continuing preoccupations include the development of new understandings of relations between consumers and marketers and of morality and marketing. Currently he is exploring the history of marketing, the construction of marketing knowledge and relations between marketing practitioners and academics.

Selected publications

 

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