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Christian René Grahle

Christian R Grahle

BSc, MLitt (Distinction)

Teaching

2011 - Present

  • Tutor: MN2001 Management and Society (Marketing)

2012 - Present

  • Tutor: MN1002 Organisations and Analysis (Business Statistics)

Education

2011 - present
University of St Andrews, United Kingdom
PhD Candidate
Provisional thesis title: 'Analysing different perceptions of advertising creativity utilising a socio-cultural model'

2010 - 2011
University of St Andrews, United Kingdom
MLitt Managing in the Creative Industries

2007 - 2010
Georg-August-Universität Göttingen, Germany
BSc Business Administration

Professional experience

2007 - present
Owner of the creative production and advertising agency ‘Upgrade Your Idea’, Hanover, Germany. Clients include Edifier, Energizer and Scania.

2007 - 2010
Project Manager in business to business and business to consumer marketing at a leading consumer electronics distributor in Laatzen, Germany

2005 - 2007
Digital and print media designer at a full service advertising agency in Hanover, Germany

Social involvement

2004 - 2005
Voluntary Year of Social Service in the operation rooms of a hospital in Hanover, Germany

Research interests

Creative processes, creativity management, perceptions of creativity in advertising, consumer processing and behaviour

Research Grant Awarded

2012
7.500€ awarded by the HORIZONT-Foundation in Germany

Supervisors

Dr Gail Greig
Dr Paul Hibbert

Links

Upgrade Your Idea www.upgradeyouridea.de