start of page content

Dr Charlotte Gilmore

Dr Charlotte Gilmore

MA (Hons) Economics-Economic History, MSc (Marketing), PhD (Management)

Lecturer in Cultural and Creative Industries

Contact details

Tel: +44 (0)1334 461964
Fax: +44 (0)1334 462812

Teaching 2012/2013

  • MN4242 Advertising and Marketing Communications
  • MN5511 Leadership in Organisations
  • MN5554 Marketing and Society
  • MN5560 Creative Marketing Communications

Biography and Research Interests

Dr Charlotte Gilmore completed her PhD at University of Edinburgh and her ESRC post doctorate at University of St Andrews School of Management. Her thesis explored the life histories of advertising creatives and the nature of advertising creativity. She is now involved in a study exploring music festivals and organisations, to better understand the practices that contribute to creative outcomes. Her other research interests include the career trajectories of advertising creatives and the role of clients in creative production. She also has a developing interest in the organisational practices involved in craft. Prior to pursuing an academic career Charlotte was an Advertising Account Manager.

Selected Publications

Identity work as a response to tension: a re-narration in opera rehearsals
Beech, N. , Gilmore, C. L. , Cochrane, E. & Greig, G. J. Mar-2012 In : Scandinavian Journal of Management . 28 , 1 , p. 39-47.
Research output : Contribution to journal Article

Paradoxical identity struggles and work practices of “indie” musicians
Gilmore, C. L. , Beech, N. , Hibbert, P. C. , Greig, G. J. & Gulledge, E. A. 2012
Research output : Contribution to conference Paper

Management Learning
Greig, G. J. , Gilmore, C. L. , Patrick, H. J. E. & Beech, N. 2012 In : Management Learning .
Research output : Contribution to journal Article

Conflict and advertising planning: consequences of networking for advertising planning
Grant, I. , McLeod, C. L. & Shaw, E. 2012 In : European Journal of Marketing . 46 , 1/2 , p. 73-91.
Research output : Contribution to journal Article

Pot Noodles, Placements and Peer Regard: Creative Career Trajectories and Communities of Practice in the British Advertising Industry
McLeod, C. L. , O'Donohoe, S. & Townley, B. Mar-2011 In : British Journal of Management . 22 , 1 , p. 114-131. 18 p.
Research output : Contribution to journal Article

Breaking Barriers to Attendance in Contemporary Music
Gilmore, C. L. 2011
Research output : Contribution to conference Paper

Flex and Reflexivity: Leadership in Festival Networks
Hibbert, P. C. , Beech, N. & Gilmore, C. L. 2011
Research output : Contribution to conference Paper

Ambivalence Revisited: Advertising Copywriters Feelings towards Digital Media
Grant, I. & McLeod, C. L. 2010
Research output : Contribution to conference Paper

Elephant in the room? Class and creative careers in British advertising agencies
McLeod, C. L. , O'Donohoe, S. & Townley, B. Jul-2009 In : Human Relations . 62 , 7 , p. 1011-1039.
Research output : Contribution to journal Article

The firm as a collaborative community: reconstructing trust in the knowledge economy
Gilmore, C. L. 2008 In : International Journal of Advertising . 27 , 1 , p. 169-171.
Research output : Contribution to journal Book/Film/Article review

Examining the advertising creative-client relationship
Gilmore, C. L. & Townley, B. 2008
Research output : Contribution to conference Paper

Exploring the relationship between the childhood and adolescent years of advertising creatives and the development of their creativity
Gilmore, C. L. & Townley, B. 2007
Research output : Contribution to conference Paper

Advertising Agency Planning - Conceptualising Network Relationships
Grant, I. & Gilmore, C. L. 2007 In : Journal of Marketing Management .
Research output : Contribution to journal Article

Advertising Agency Planning - Conceptualising Network Relationships
Gilmore, C. L. & Grant, I. 2006
Research output : Contribution to conference Paper

Exploring the advertising creative marriage: "til death do us part?
Gilmore, C. L. 2005
Research output : Contribution to conference Paper

Account planning in Scottish advertising agencies: a discipline in transition
Grant, I. , Gilmore, C. L. & Crosier, K. 1-Mar-2003 In : Marketing , Intelligence and Planning . 6 , 1 , p. 1-15.
Research output : Contribution to journal Article

Account planning and integrated marketing communications
Gilmore, C. L. , Crosier, K. & Eadie, D. 2001
Research output : Contribution to conference Paper

Reassessing the role of the account planner: an investigation into drivers for change in advertising and their impact on the planning function
Gilmore, C. L. , Eadie, D. & Grant, I. 2001
Research output : Working paper