Creative thinkers and designers required for diabetes self-care design challenge
Design in Action is looking for SMEs, academics, designers and users to join its first Chiasma, an intensive design event focussing on solutions for helping those living with diabetes. Participants in the event, to be held February 26-28th at Citizen M Glasgow, will build their networks, experience design as an innovation process and pitch in teams for funding of up to £20,000 to bring ideas to market.
Diabetes affects over 3.8 million people in the UK whilst a further 1 million are estimated to remain undiagnosed. 9% of all NHS expenditure - approx. £13.75 million - is spent on people living with diabetes and this is only set to rise if care levels aren't improved in both medical centres and at home.
Design in Action is funded by AHRC to put design as a strategy at the heart of new business. Its free Chiasma events bring entrepreneurs, businesses, academics and designers together to innovate new products, access new markets, create jobs and grow the economy.
With a focus on Wellbeing this first Chiasma event in February seeks to make use of participants' time, thoughts and personality to create truly innovative ideas that assist those living with diabetes to self-manage their care. This could work towards improving their overall wellbeing whilst also reducing the burden on health professionals and the NHS as a whole.
For further information, including application detail, please visit http://designinaction.com/ or email enquiries@designinaction.com.