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Institute for Capitalising on Creativity

Channel 4/T4 Production team shooting on West Sands Beach, St Andrews. Photo by Julie Craik, TayScreen.com

Natural location

Centred in St Andrews: Talent, management, research, networks, inspiration

abstract image; photo by Emma Flynn

Creative and cultural challenges

Managing tensions, enabling opportunity

abstract image; photo by Emma Flynn

Research

Diverse sectors united by creativity

Birds in flight; Photo by Emma Flynn

Postgraduate studies

Navigating new horizons

A unique consortium with a shared vision

The Institute for Capitalising on Creativity (ICC) is a multi-disciplinary team of researchers and educators who apply their skills to the management challenges of one of the fastest growing economic sectors, the Creative Industries.